sticky

dontcha think the stickiness of a message is inversely proportional to the stickiness of the room? i.e. the temp goes up, people remember less.

btw, this morning some friends & i were prepared for the casual comments that are really disguised, or not-so-disguised complaints about the heat in the sanctuary. (10am temp=87 degr). we coined responses for this brialliance, like, “yeah, can you imagine having to stand & preach in this?” or “i KNOW. it’s 87 today! a record!” or “well, not as hot as Africa,” etc. unfortunately, we did have to use these. it’s our subtle or not-so-subtle way to change perspectives. and for me personally, a way to avoid my initial response of “it’s hot. duh.”

i digress.

our pastor, being aware of this, did something to increase the stickiness of his message. he spoke for ~20 minutes then dismissed us, before the USUAL end time! before the heat stole our focus or distracted us. it’s gonna stick, despite the potential distraction.

it’s possible to acknowledge, not acquiesce to, conditions, then do what it takes to make your message stick.